INSIGHTS: Useful information
I’ve experienced the moment a handful of times. The return from a stint in Italy, confounded by Brooklyn’s leather-aproned bartenders shooting back Fernet Branca. Spanish hipsters joyously sipping vermouth in…
The way we consume food has changed dramatically over the years. Image: Unsplash/Dirk Ribbler The history of food is the history of human development. Food has shaped landscape, culture and…
Breakfast continues to trend in various forms. In restaurants, it is increasingly being offered throughout the day or specific breakfast items are being incorporated into dishes or as appetizers. This…
Gin is still trending upwards "From gin tastings to gin distillery tours and even gin and tonic tea bags – gin is undeniably popular. The stats don’t lie: In 2017…
The popularity of vanilla has significantly evolved over the years and with this, the number of new products flavored with the ingredient is still growing globally. According to Innova Market Insights,…
Welcome to the Novotaste Flavour Trends Guide to 2021! As a company that interacts and serves every segment of the food industry, Novotaste is constantly exposed to the latest, most…
Some super smellers even associate unpleasant memories or feelings of annoyance with certain smells. Shift Drive/ Shutterstock Do certain smells make you feel uncomfortable, even nauseous? Or is your nose…
Rachna Hukmani of Whiskey Stories LLC pours some whiskies (image via Whiskey Stories LLC) Whiskey, as one quickly comes to find as they embrace this spirit type, is a liquid…
There is no specific date or person associated with the invention of ice cream, but it can be traced as far back as the second century B.C. Its history followed…
Are you getting the most from your high end fragrances? The fridge, car, vanity table and bathroom are not always the best place to store the pretty bottles. courtesy Parfums…
Bryn Rawlyk, owner of the Night Oven bakery in Saskatoon, received some purple wheat from local producers and milled it into flour at his bakery. He says he was surprised…
Getty Images/Tetra images RF From fruit-at-the-bottom to keto: How yogurt in America reflects its food trends The story of yogurt is the story of American food culture. By Priya Krishna…
The aromas in Whisky are often depicted on a circle, the so-called Nosing Wheel. This is an attempt to capture the taste of Whisky as rationally as possible. Most distilleries…
Getty BY KARA NEWMAN While there are many types of whiskey, there’s only one Bourbon. America’s native corn-based whiskey holds as one of the most popular spirits in the world, prized…
Photo by Thomas Peham Airlines might be losing billions, but once the crisis is over, we can expect people to continue flying just as before. The way we source and…
This classic Puglian dish is called orecchiette con cime di rapa and features rapini (cooked in heavily salted water), tossed with olive oil, garlic and red pepper flakes. By Victoria…
Doucefleur/iStock What do you know about MSG? Monosodium glutamate or MSG, has had a bad rap for years. Yet, the naturally occurring amino acid is commonly found in a lot…
While you may have heard of monosodium glutamate (MSG), disodium guanylate is another food additive that has likely flown under your radar. This is perfectly understandable, as it’s sometimes listed…
Novotaste’s message amid the COVID-19 pandemic and notification of continuing operations as a priority manufacturer of certain essential goods We are living in unprecedented times, where there are still…
Photo: GETTY Digital disruption is affecting nearly every industry, from financial services to healthcare — and the food and beverage sector is no exception. Historically, flavor profiles, trends and new…
Since ancient times, herbs have been used as natural treatments for various illnesses, including viral infections.Due to their concentration of potent plant compounds, many herbs help fight viruses and are…
Savory taste is a fundamental element of the Ajinomoto company history. From the discovery of umami in 1908, to continuing to be a focus of product offerings today. Ajinomoto continues…
Vanilla comes from orchids. You know, orchids: Those tall, beautiful, elegant flowers you associate with Olivia Pope’s apartment and Trader Joe’s entrances. (Or is that just me?) Well, not exactly…
Bags of flavour ... crisp packets through the ages. Composite: Provided by Wayne Tomlinson; PA; Alamy It was five decades after crisps were invented that flavouring was applied: cheese and…
How do you measure a decade in Montreal restaurants? That’s about 10,000 meals, give or take a breakfast. Maybe it’s best to break down the last 10 years into a “then and…
PHOTO BY LAURA MURRAY I bake a lot, which means I'm constantly measuring out 1 teaspoon of vanilla extract. You name it, I bake it. I bake it, I add…
Photo: Adobe Stock A key word summing up the past decade of steviol glycoside sweeteners is expansion. Rebaudioside A once was the main steviol glycoside found in foods and beverages,…
This prime pork chop at Perry’s Steakhouse & Grille is cured, roasted, smoked and caramelized, served with herb-garlic butter. Credit: Perry’s Steakhouse & Grille The plant-based movement has, rightfully, garnered…
The black winter truffle is found in the wild throughout Europe from November through February. ANGELAFOTO/GETTY IMAGES When investigative reporter Ryan Jacobs stumbled upon news of illicit activity in the mushroom industry, he had…
The Novotaste comprehensive overview of 2020 flavour trends is a distillation of various sources of information. This includes the analysis of thousands of articles, 2019 NPD launches, current trendy flavours,…
New York’s Katana Kitten puts its best forward with the Wakaba, including shochu, vermouth, Thai basil and tomatillo (left). Credit: Katana Kitten By Rob Corliss Anchored in timeless classics, yet…
Image Credit: Khari Johnson / VentureBeat A team of chemistry, life science, and AI researchers are using graph neural networks to identify molecules and predict smells. Models made by researchers…
Credit: Getty A decade ago, a nearly 90 min long YouTube video by a California endocrinologist changed the way millions of people view the role of sugar in their diets. Its…
MCDONALD'S McDonald's made a $300 million decision-logic move with Dynamic Yield. Fast food has become a staple of the American diet. Or, at least, this is the case according to…
by Rose MacDowell Aromatherapy is a form of holistic therapy that utilizes the scent of plant extracts. French chemist Rene-Maurice Gattefosse coined the term aromatherapy in 1937 after using lavender oil…
“No villains”—according to a research report from Kerry titled “Beyond the Label: The Clean Food Revolution,” 41% of consumers consider artificial ingredients, flavors, colors and GMOs to be bad guys…
Patrons enjoy a meal the old-fashioned way at Spruce in San Francisco. (Alanna Hale) Julie Harans In today's on-demand world, convenience is more important than ever. But what happens when…
Share on Pinterest Sulfites are a food preservative widely used in winemaking, thanks to their ability to maintain the flavor and freshness of wine. While they’re found in many foods…
While vanilla remains one of the most widely used flavors within the food industry, there is still opportunity for growth as it plays into plant-based and sustainability trends. Its multiple…
TREVOR RAAB The trick to a perfectly cooked hunk of protein is to get the temperature close to uniform throughout the flesh. That’s not easy to accomplish if you consider…
We continue to see new foods, beverages, cosmetics, perfumes & variety of other products that are either flavoured/scented with "pumpkin spices", "pumpkin spice", "pumpkin & spices" or "pumpkin pie". Whats…
THE BLADE/JETTA FRASER Who knew butter could get even better? Compound butters are ridiculously easy to make: Just stir in some herbs, jams, spices, honey – even liquor – and let…
Nitro cold brew at Stumptown Coffee in downtown Los Angeles, California. (Photo by T.Tseng/Flickr) Nitro cold brew is bubbling up in coffee shops almost everywhere. The nitrogen-infused beverage became one…
All Photos: Adobe Stock Without fat, many foods lack substance. Fat dissolves and concentrates flavors and aromas, and depending on the source, may bring its own flavors to a recipe.…
All Photos: Adobe Stock The sources of full-calorie sweeteners sound like items one might have found in trading posts in the 19th century: barley, honey and maple syrup. Such natural…
THE Wine Aroma Wheel can offer very good starting point aroma descriptors. “BRIGHT dark ruby color, fragrant nose with hint of leather, robust and powerful, majestic up to the last…
Top image credit: Pixabay user Flyingbikie Sweet Green Fields and Tate & Lyle have introduced a glycosylated stevia extract called Zolesse that may be labeled as a natural flavor under the U.S. Food…
(Illustration by Michelle Guerrero) It’s official: alternative meat has gone mainstream. Vegetarian creations like the Impossible Burger — which look and taste like real meat — are the big headliners,…
Do you know that delicious smell of a piece of meat sizzling into a very hot pan? This is the Maillard Reaction, due to, amino acids, sugar and temperature. BY RICCARDO…
Danny Kim for TIME Ordering a dish loaded with garlic or onions can be a commitment. The flavors can linger on the tongue long after a meal is over, no…
Image by Ellie Baygulov / Stocksy Ever reached for a bottle of perfume you haven't used in a while only to find its contents mysteriously darker than you remember? Your…
Stevia leaves are harvested, dried and then steeped in hot water. The liquid is filtered and purified to isolate the sweet compounds. Then the extract is dried. (iStock) By Christy Brissette…
You can bet that the tomatoes you'll find in the produce section of your local grocery store will be little more than mealy, colorless, tasteless blobs of nothing. You can…
For many, there is little more satisfying than the perfect glass of wine. Wines are unique in their diversity, complexity and nuances, intricately drawing character from an array of ingredients,…
While smoking is a debilitating habit that can have a disastrous effect on your health, a new study has revealed that poor diets are responsible for more deaths around the…
Photo: Adobe Stock Declining meal occasions, clean eating, digital ordering and redefining meal composition are four trends affecting the food and beverage industry, said David Portalatin, vice-president and industry adviser…
Header image created by Chowhound using photos from Shutterstock. So you’re trying to heat things up, are you? In one hand you have a bottle of cayenne, in the other, a bottle of chili powder.…
Black truffles are found in the Périgord region in France. GETTY IMAGES Truffles — the non-chocolate kind, sorry — are edible fungi, like mushrooms. Unlike mushrooms, they grow underground near…
Photo: Blossom Water Seventy-three per cent of Americans are concerned with the nutritional content of their food, according to the U.S. Grocery Shopping Trends 2018 survey from The Food Marketing…
Meet the food playing the food, disguised as another food. If you've ever been skeptical about brands being a bit deceitful in the food they sell you, there's good reason…
Photo: Krista McPhee Americans eats an average of 765 grams of sugar every five days—and much of it comes from not knowing where sugar is lurking or what alternative name it's…
Globalisation has made it easier for many of us to enjoy new & exotic fruits. Novotaste can recreate flavour solutions corresponding to these fruits & also formulate flavours representing new…
All the teas coming from the plant Camellia sinensis has got priceless health benefits. That should be one of the reasons behind tea being the most popular beverage after water.…
Tastewise report The site analyzes billions of data points — including more than 1 billion photos shared every month and 153,000 restaurant menus across the U.S. Food companies have struggled…
Valentine's day is a time to be romantic & possibly indulge in some sinful food & beverages. To commemorate the occasion, the Novotaste flavour team has come up with a…
The Reactions YouTube channel corrected its earlier published video, clearing up the confusion around R Limonene and S Limonene, two different chemical arrangements of the molecule Limonene that are commonly believed…
For at least 5 years, there has been more focus on fermented foods. It has become trendy & probably will become mainstream in the near future. This of course has…
Umami is one of the five basic tastes, alongside sweet, bitter, salty, and sour. It was discovered over a century ago and is best described as a savory or “meaty”…
During the course of the last four months of 2018, we started compiling a list of flavours that were becoming trendy or simply remaining popular. We based ourselves on several…
artisteer/iStock/Getty Images Plus Selecting which wines to purchase for your beverage list is akin to drafting your sports teams’ players for the season. Choosing them wisely can mean huge wins.…
