Last Updated on December 16, 2020 by Novotaste
Flow Alkaline Spring Water, a leading premium water brand emphasizing sustainability in sourcing, packaging and practice, this month introduces a new size of its “Original” water, and the addition of “Flow Peach + Blueberry” to its range of delicious flavors.
The new 750-ml size of Flow Original (unflavored) spring water is available exclusively online and only in the U.S. The new size may be purchased starting mid-December and ships this month. As with all Flow Alkaline Spring Water, the new size is packaged in renewable resource-based Tetra-Pak.
The 750-ml packaging initiative was inspired by Flow’s summer 2020 marketing programs with health and fitness company, SoulCycle, and the new size fits snugly in a stationary bike’s drink holder. This new size fills a gap in the Flow brand’s packaging lineup, between its 500-ml size waters sold in both Original and flavored varieties, and its 1-liter size water sold only in Original.
In addition, Flow adds a new flavor to its existing 500-ml sized flavored water lineup: Flow Peach + Blueberry. Pre-orders of the refreshing new flavor begin in December 2020 and ship in January 2021.
Flow Peach + Blueberry joins a line-up of premium spring water with organic flavors, including: Cucumber + Mint, Strawberry + Rose, Blackberry + Hibiscus, Lemon + Ginger, and Watermelon + Lime.