Mulling over candy megatrends

By September 23, 2017Confectionary

Want to know what’s coming around the corner? Take the time to digest these long-term shifts affecting consumers, retailers and manufacturers.

In its most recent report, “Megatrend Analysis: Putting the Consumer at the Heart of Business,” Euromonitor International doesn’t mince words regarding its topic.“Successfully identifying, analyzing and acting on megatrends is essential for success in consumer markets. The world is changing faster than ever, and it is becoming increasingly difficult to keep up with competitors as technology spurs both the rate of and access to innovation.”

Source: Mulling over megatrends | 2017-09-06 | Candy Industry