Innovative desserts that feature global flavors, new twists on classic favorites and treat-sized portions are tempting consumers to order dessert during all hours of the day.
Desserts are no longer just the finale of a meal. Sweets including brownies and milkshakes are popular during the breakfast and a.m. treat occasions, according to Datassential’s 2016 Desserts Keynote Report, which found that desserts serve as a snack slightly more than half the time and as an accompaniment or end to a meal slightly less frequently.
“It’s therefore important to evaluate key dessert attributes that specifically meet snack occasion needs. Portability, neatness, healthfulness, diminutive size and kid-friendly may be greater selection factors for snacking than for meal pairings,” the report says.
In addition to portability and small size, certain flavor profiles tend to better suit morning desserts. Global flavors are a top trend for those looking to enjoy a sweet dish in the a.m. hours, according to Mike Buononato, senior vice president of Creative Food Solutions, who named mini ice cream taquitos, Japanese mochi and multi layered macarons as examples of popular morning desserts.