Impossible Burger making its way to foodservice venues

By October 24, 2017Food trends, Vegan
  • Impossible Burger is moving into university and company cafeterias, as well as cultural venues, according to the company.
  • The rollout started last week and is being coordinated with Bon Appétit Management Company, which runs more than 1,000 cafes for universities, corporations and museums in 33 states. It’s also working with Restaurant Associates, which operates about 160 foodservice locations, including museums, performing arts centers, aquariums, corporate dining and educational facilities.
  • Impossible Foods’ restaurant customers have been seeing double-digit same-store sales growth, CFO David Lee told Bloomberg. The Impossible Burger is expected to be in retail outlets at prices competitive with commodity beef in the near future

 

Source: Impossible Burger making its way to foodservice venues | Food Dive